The 7 Cs Of Communication
The 7Cs Of Communication.
The 7 Cs Of Communication
- 1. Clear
- 2. Concise
- 3. Concrete
- 4. Correct
- 5. Coherent
- 6. Complete
1. Clear
When writing or speaking to someone, be clear about your goal or message. What is your purpose in communicating with this person? If you're not sure, then your audience won't be sure either. To be clear, try to minimize the number of ideas in each sentence. Make sure that it's easy for your reader to understand your meaning. Information and actions required, must be clear so the reader has the information they need to take action.
2. Concise
When you're concise in your communication, you stick to the point and keep it brief. Your audience doesn't want to read six sentences when you could communicate your message in three.You can often eliminate words like "for instance," "you see," "definitely," "kind of," "literally," "basically," or "I mean."
3. Concrete
When your message is concrete, then your audience has a clear picture of what you're telling them. There are details (but not too many!) and vivid facts, and there's laser-like focus. Your message is solid.
4. Correct
When your communication is correct, it fits your audience. And correct communication is also error-free communication.Do the technical terms you use fit your audience's level of education or knowledge?
5. Coherent
When your communication is coherent, it's logical. All points are connected and relevant to the main topic, and the tone and flow of the text is consistent.
6. Complete
In a complete message, the audience has everything they need to be informed and, if applicable, take action. Does your message include a "call to action," so that your audience clearly knows what you want them to do?.
